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Recipe MONSTER not just for Earth Day

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This Earth Day, April 22, 2016, One Green Planet (onegreenplanet.org), the leading digital media startup for eco-conscious millennials, launches Food Monster, the biggest, baddest, yummiest all-vegan recipe app. The Food Monster app will bring thousands of delicious plant-based recipes into the palm of your hands and make it easier for everyone to #EatForThePlanet. You can download the Food Monster App here.

"The real war against climate change is being fought on our plates, multiple times a day with every food choice we make,"  said Nil Zacharias,  Co-Founder and Editor-in-Chief of One Green Planet. "By choosing to eat more plant-based foods, we can drastically cut our carbon footprint, save precious water supplies, help ensure that vital crop resources are fed to people, rather than livestock and give thousands of species a fighting chance for survival. We have the potential to make an enormous positive impact by just changing the way we eat."

Thanks to the Food Monster App, eating plant-based is easier than ever! The App boasts 5000 recipes, making it one of the largest collections of meatless and dairy-free recipes. Scroll through thousands of mouth-watering, high-definition photos of recipes that contain no meat, dairy, or eggs, and are fabulously planet-friendly. Users will have access to hundreds of free recipes and can pay a small subscription fee to gain unlimited access to premium features. The app will function as a guide for the millions who are discovering the benefits of plant-based foods and will give them the ability to share tips, ask questions and join a thriving community of Food Monsters.

Consider the Food Monster App to be your daily dose of the ultimate foodie experience as you discover 10 new recipes every day.

  • Explore popular themes like dairy-free cheeses, raw vegan desserts, veggie burgers, budget-friendly meals, as well as seasonal favorites.

  • Never get bored navigating through a world of captivating recipes sorted by cuisine, occasion, ingredient, and further broken down into relevant diet types and allergen-free categories like gluten-free, soy-free, grain-free, nut-free, whole foods, raw, clean and more.

  • The recipes feature simple ingredients and easy-to-follow instructions.

  • You can even browse through recipe "Features" that showcase the greatest and most popular recipes, carefully handpicked by One Green Planet's editorial team for every single food holiday and theme.

"The app makes it easy for anyone, regardless of location, income bracket, or dietary preference to make wholesome recipes that use simple ingredients found in regular grocery stores. Long gone are the days when tofu and brown rice were the only meatless options available," said Preeta Sinha, Co-Founder and Product Lead at One Green Planet.

But that's not all, while the Food Monster app is sure to instantly gratify and fill an immediate need for home cooks, it's going to be a game-changer for professionals in the space -- authors, publishers, chefs, brands and bloggers that work with One Green Planet will now be able to create special recipe collections for sale on the app. Some of the more interesting "Collections" currently featured on the Food Monster app are: Decadent Desserts, American Fusion, Redefining Mains, Under 5 Ingredients, Cheesy Meals, Recreating American, Nutrient-Dense, Umami, etc. If you have an idea for a collection for One Green Planet, please contact  foodmonster@onegreenplanet.org  or contact@brawopress.com  (re: One Green Planet) for further information.

"The Food Monster app is a one-of-a-kind vertical mobile platform that will not only benefit its users, but also allow brands and experts to connect with their target market in a highly engaged setting – it's a win-win for all," added Preeta.

Get ready for a drool-worthy experience because vegan never looked this good! 


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