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What would we do without our lovely skincare routines? In this article, we will go over the popularity of skincare, especially in the social media sphere. We will then mention the issues with skincare being shared so much - how it is not inclusive of different skin tones and how a lot of the products displayed are extremely out of budget range. We will then introduce Montgomery 32, which is a skincare brand that is absolutely making great strides in the beauty industry. Their Founder, Taylor Hayes will be brought up, along with her journey to creating this amazing brand. Montgomery 32’s two hero products will be mentioned -  the Aglow Hydrating Serum and the Stainless Steel Face Roller. We will mention what makes these products so unique, and how they target specific skin issues.

NAVIGATING SKINCARE IN THE SOCIAL MEDIA ERA

Skincare is extremely important, and has become quite popular with the rise of social media. Many influencers and content creators are engaging in skincare routines, and posting them on their social channels. This makes skincare and skin health very accessible for people. Plus, it helps them know which products to use for their skin type. But, posting skincare routines on social media does have its downside. We are exposed to so many products and routines that it can be hard to sort through the fluff. “This product did not work for my skin, what do I do next?” This statement is especially true for people of color. The beauty/skincare industry is becoming more and more inclusive, but it still has a long way to go when it comes to including products suited for all skin tones. Plus, people of color should not have to go above and beyond their way to search for skincare that suits them. No extra research should be required. Brands just need to be more inclusive.

Another downside of skincare trending on social media is not being able to afford the products. Some influencers promote high-end products that are completely inaccessible. We have to remember that these social media stars are being paid to promote these products in the hopes that their posts go viral, and they get more sales. You in fact do not have to purchase that high-end product. There are various drug stores that contain great skincare products. Although, for some, products available at the drug store may not suit their skincare needs. So, how do we find the balance between high-end skincare and affordability, as well as products that cater to people of color? This is where Montgomery 32 steps in.

MONTGOMERY 32: SKINCARE FOR ALL

Montgomery 32 (M32) is a science-backed brand dedicated to clean, effective skincare solutions. It positions itself as a leader in the beauty industry, being that the brand consistently delivers products that adhere to the highest standards of skincare.

Montgomery 32 was founded by Taylor Hayes, who at the age of 12, struggled with acne and hyperpigmentation. After looking through various skincare aisles in various stores, Hayes was unfortunately not able to find anything that appealed to Black girls. This is when she decided to find a solution for this issue. She researched various ingredients, tested different products, and still felt like something was missing. This is when she enrolled in Esthetician school in 2019. Hayes’s main goal was to learn the foundational aspects of skincare, and begin the process of developing her own products. Initially, she wanted to create a product for treating acne and dark spots, but after time in Esthetician school, Hayes realized the importance of hydration. This became a key factor in her products.

Now, M32 has become a well-known skincare brand, that delivers amazing results, thanks to its dedicated founder. The brand’s most popular products are the Aglow Hydrating Serum and the Stainless Steel Face Roller.

THE ULTIMATE SKIN HYDRATION SOLUTION

The Aglow Hydrating Serum is an absolute game changer in the beauty industry! Now, why add serum to your skincare routine? It has various benefits, but the main one is the hydration of course! M32’s product was formulated to provide intense hydration and revitalization for the skin. The two powerhouse ingredients for this product are hyaluronic acid and niacinamide. You may have heard of hyaluronic acid before, but do you know what is it?  This ingredient is known to retain moisture, holding up to 1,000 times its weight in water. This makes sure that the skin is deeply hydrated, plump, and youthful looking throughout the day. It is also great for anti-aging purposes, being that it helps smooth out fine lines and improves skin texture.

The Aglow Hydrating Serum also contains niacinamide, which is also known as Vitamin B3. Niacinamide has a variety of benefits, including improving the skin’s barrier function, enhancing elasticity, and evening out the skin tone. This product is also effective in reducing the appearance of enlarged pores, fine lines, and dullness. This results in a smoother, more radiant complexion. The combinations of hyaluronic acid and niacinamide are amazing, delivering an unparalleled hydration while also addressing other common skin concerns.

Also, the Aglow Hydrating Serum contains glycerin. Glycerin is a powerful humectant that is known to draw moisture from the air to the skin. Talk about deep and lasting hydration! The way glycerin works is by forming a protective barrier on the skin’s surface. This prevents moisture loss and keeps the skin soft and supple. Glycerin maintains skin elasticity and resilience, which in turn creates a smoother, more youthful appearance.

The Aglow Hydrating Serum can be used for all skin types, but those who have oily, combination, and acne prone skin are recommended to use the product more. Since there are so many hydrating features in this serum, it is perfect for those with dull, dry, flaky, oily, sensitive, or inflamed skin. Also, hyperpigmentation is a skincare issue that is common for people of color. Luckily, this product targets just that and lightens dark spots throughout time and regular use. Lastly, the Aglow Hydrating Serum helps those who are looking to minimize the appearance of large pores.

ELEVATE YOUR SKIN ROUTINE WITH THE STAINLESS STEEL FACE ROLLER

Now, we may be familiar with adding serum to our skincare routine. Once you wash your face with a cleanser, you then use toner. You then apply 2 - 3 drops of serum, and finish your skin routine with moisturizer and sunscreen. How about we add another item to the routine that will only enhance your facial experience? This is where M32’s Stainless Steel Face Roller comes in.

The Stainless Steel Face Roller is a luxurious tool that is designed to enhance the benefits of your skincare routine. It is crafted from high-quality stainless steel, and ensures durability and a cooling sensation that has amazing benefits for the skin. If you have never used a facial roller, no worries! The product has an easy-to-use design so that you can enjoy a nice massage, all while stimulating blood circulation and promoting lymphatic drainage.

Now, pairing the Aglow Hydrating Serum and the Stainless Steel Face Roller has amazing benefits! Once the serum is applied, the rolling action can deeper penetrate and amplify the ingredients of the product. Plus, the cooling effect of the face roller can reduce puffiness, tighten the skin, and provide a super refreshing sensation.

An interesting aspect about the Stainless Steel Face Roller is that it can lead to a more sculpted and defined facial contour. It is also great for anti-aging, being that it helps with the appearance of fine lines and wrinkles. So, you get a luxury skincare, without having to pay the price for it.

The idea of rubbing something on your face for a chunk of time, may worry some people, but no worries! The face roller is made of stainless steel, so it is non-porous. This means that it stays clean, which eliminates possible breakouts. This is unlike jade or rose quartz rollers, which sometimes make people stay away from facial rollers in general.

MONTGOMERY 32: ELEVATING SKINCARE FOR ALL

Skin Care should be inclusive for all skin tones. People should not have to go out of their way to find products that suit their needs. It should also be accessible to all, as skin is our largest organ. This is why Montgomery 32 is a game changer in the beauty industry! In addition to being science-backed, the brand is dedicated to clean, effective skincare solutions, consistently delivering products that adhere to the highest standards of excellence. The Aglow Hydrating Serum and Stainless Steel Face Roller are essential additions to any skincare routine. You can easily achieve a radiant, youthful look with these products, since they help with hydration, texture, and contouring. Montgomery 32 truly embodies skincare innovation and luxury.

* In partnership with our friends at Montgomery 32 LLC.* Photo courtesy of Montgomery 32 LLC.
* These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease.
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